PRmediaNow has led the media outreach efforts for multiple million-dollar crowdfunding campaigns and worked on over 100 CF campaigns including seven million-dollar + campaigns with a combined funding total of over $35-million. Campaigns include the 5th most funded Kickstarter of all-time (BauBax Travel Jacket, $9.2M raised on KS & $11.5M including Indiegogo InDemand), the most funded pet product (Luuup) and the 1st and 2nd highest funded apparel clothing projects (BauBax & Ravean heated jackets). With former journalists and producers on our team we use an insider’s approach to pitch stories and we target personal contacts who have covered past successful campaigns to generate media coverage at top news outlets and blogs. PRmediaNow delivers public relations programs prior to and during CF campaigns that lead to valuable media & social exposure, customer acquisition, investor interest and funding.
Experienced Journalists Pitch Your Story to Personal Contacts
We leverage our personal media contacts and utilize a live media database that includes all reporters in North America. We pitch specific beat reporters related to your company, story, product and website and we position your company executives as ‘go to’ expert sources for topics that fit your expertise. As veteran Journalists and PR Pros we know the secrets to securing media coverage. We treat the media like valued customers and we respond to their queries in seconds and minutes (not hours). We give journalists timely, compelling, custom story ideas that are relevant to their audiences/readers/followers and our clients get rewarded with great coverage.
Stories that Impact Viewers, Readers and Listeners get Covered
We know the importance of offering reporters ‘people stories’ rather than ‘company stories’. Reporters must pitch their editors and news assignment desks to get approval for coverage. The best way they get the green-light is to do stories about people and stories that affect people. We always include timely angles that impact viewers, listeners and readers to help reporters get approval to cover stories about our clients. When pitching crowdfunding product stories we always highlight the problem that the product solves and the solution it provides so journalists can offer a great idea to improve the lives of their audiences.